Mercer Financial Group

Undergoing a business change and realising it presented a need to rebrand, Mercer Financial Advice engaged with Market Creations Agency to create their new Corporate Identity with a focus on aligning with their business and services.

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Client Name
Mercer Financial Group

Website
https://www.mercerfinancialservices.com/

Category
Branding,

One of the key aims through the rebranding process was to provide a fresh new look and feel and distinguish Mercer from its competitors. The new logo was developed with an intention of reflecting the business name and establish a differentiated identity in the mind of consumers and other stakeholders.

To ensure branding consistency and reinforce the brand identity, Market Creations Agency also created new stationery designs, including business card, letterhead and signage.