Visit Dundas

The Shire of Dundas, located within Western Australia’s Goldfields, are home to Australia’s Great Western Woodlands – the largest remaining area of intact Mediterranean woodlands in the world – and a major stopping point for travellers heading to and from the Eastern States. Market Creations Agency has developed a collaborative partnership with them, providing ongoing website design, marketing, and design services. The aim is to enhance community engagement, promote the region's unique landscapes, and Create a cohesive brand presence and enhance the skillset of their local workforce.

Visit Website
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Client Name
Visit Dundas

Website
visitdundas.com.au/

Year
2024

Category
Website Design,

The Website

The objective for the Visit Dundas website was to create a vibrant and engaging online platform that reflects the lively spirit of the community. We incorporated bold colours, engaging visuals, and intuitive navigation to ensure an inviting and user-friendly experience for all visitors. The region is highlighting with beautiful imagery by Lyn Webb, showcasing local talent and spirit. The website showcases upcoming events, tourism opportunities, and resources, enhancing access and engagement for residents and visitors alike. To further support its effectiveness, we continue to provide ongoing website optimisation and SEO services to ensure high search engine rankings and visibility.

Marketing and Design Services

Our marketing efforts involve monthly meetings with the client to discuss their needs and vision for the Shire. We worked closely to create targeted social media strategies that amplify community engagement and event participation, complementing this by implementing an SEO strategy to boost the website’s ranking and visibility, ensure the community's offerings reach a wider audience.

Additionally, we have developed practical assets such as Word document templates for internal and external communications. We are also working on designs for signage and vehicle wraps to enhance brand consistency and visibility throughout the region, aligning with the local Shire’s goals for a cohesive visual identity.

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The Outcome

The vibrant and optimised website, supported by an effective social media strategy and SEO work, has become a vital tool for promoting events and showcasing the region. The ongoing marketing meetings ensure that our strategies remain aligned with the client’s evolving goals, and the design work we have developed (with more to come) continues to strengthen the local Shire’s visual identity. This collaboration has not only enhanced the reach and impact of their communications but also created a consistent and engaging brand presence that resonates with residents and visitors alike.