City of Karratha

The City of Karratha became one of Market Creations Agency’s newest managed marketing clients toward the end of 2025, following a connection at a local Business After Hours event hosted by another one of our clients, the Karratha & Districts Chamber of Commerce (KDCCI).  Our Karratha-based Senior Marketing Consultant, Jesse, met with the City’s marketing team at the event, which led to several follow-up meetings. During these discussions, the City identified a need for additional capacity during a particularly busy period, driven by resourcing challenges and competing priorities. Market Creations Agency was engaged to provide strategic design support and hands-on delivery, with a focus on making things easy for the City’s internal team.

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Client Name
City of Karratha

Website
karratha.wa.gov.au/

Year
2025-Present

Category
Marketing,

Design Support – Yaburara Heritage Trail

The first project Market Creations Agency supported was the Yaburara Heritage Trail. Our design team developed clear, practical trail signage to be installed at the base of the trails, providing hikers with essential information such as trail conditions, difficulty ratings, and key safety considerations. Once approved, these designs were adapted into a suite of supporting promotional materials, including flyers and posters. These assets allow the City to promote the trail more broadly while reinforcing safe and informed use by community members and visitors considering the trail.

Local Account Management

Account management has been a key strength of the partnership, supported by the relocation of one of our Senior Marketing Consultants to Karratha in June 2025. This on-the-ground presence enables regular face-to-face catch-ups and more proactive support. From Karratha, Jesse supports clients across the Pilbara and Kimberley, including Port Hedland, Broome, Newman, Onslow and surrounding regions. This local context ensures every brief is informed by a strong understanding of regional priorities, audiences, and operating environments.

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The Outcome

Together, Market Creations Agency and the City of Karratha have delivered strong creative outcomes during a period of high workload and limited internal capacity. Our team has championed both design and project management, streamlining delivery and reducing the burden on the City’s marketing team. By managing the process end-to-end and limiting internal touchpoints primarily to approvals, we’ve helped free up valuable time for the City to focus on other priority projects. We’re looking forward to continuing the partnership in 2026 and building on the momentum already achieved.

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